Keyword ranking on Google is no longer the only aspect of search engine optimization, or SEO.By 2025, search engine optimization (SEO) has developed into a potent combination of AI-powered search, user experience (UX), and data insights that have a direct effect on company expansion. Learning SEO is one of the best decisions you can make right now, regardless of your situation: professional seeking a career change, student, new hire, or small business owner.
To help you gain practical, hands-on knowledge, WHY TAP is hosting a FREE masterclass on SEO - How SEO Works with Your Projects.
Event Details
- Speaker: Miss Monisha
- Date: 23 August 2025
- Time: 02:00 PM to 04:00 PM
- Venue: On-Campus, Lohmanradhri Tower, Chennai
- Eligibility: Open to all WHY TAP students
Why Attend This Masterclass?
SEO is the foundation of digital marketing. Nowadays, every company wants to be visible on Google, and every professional wants to have highly sought-after abilities. The issue is that there are too many tools, updates, and languages in SEO, which can be daunting.
Making SEO ideas and demonstrating how they function in actual applications are the goals of this masterclass. From knowing how Google ranks websites to using heat maps for analyzing user behavior, you'll discover how SEO may help you increase traffic, rank higher, and boost conversions.
And the best part? It’s absolutely Free.
What You’ll Learn:
In just two hours, you’ll gain clarity on some of the most important SEO concepts for 2025:
- How Search Engines Work: Crawling, indexing, and ranking in the AI + Google SGE (Search Generative Experience) era.
- Types of SEO: On-Page, Off-Page & Technical SEO with real-world examples.
- Advanced Keyword Research: Discover search intent, keyword grouping, and even voice search optimization.
- On-Page SEO Mastery: Content optimization, schema markup, E-E-A-T signals, and internal linking techniques.
- Competitor Analysis:How to find gaps using competitor analysis using tools like Ahrefs and SEMrush (with a live demo).
- Technical SEO:This will include crawl budget, thorough site audits, and Core Web Vitals (CLS, INP).
- Heatmaps & User Behavior: Discover how Hotjar and Microsoft Clarity show what users actually do on websites.
- Live Project Walkthrough: An SEO + UX audit of a sample business website.
- Career Roadmap: SEO roles, freelancing, certifications, and growth opportunities.
Who Should Join?
This session is open to everyone who wants to explore SEO as a career skill or apply it to their business:
- Students & freshers who want to enter the digital marketing industry.
- Career switchers from non-tech fields (BPO, sales, admin, etc.) looking for new opportunities.
- Small business owners/POCs who want to boost their brand visibility.
- Curious learners who want to know how websites really rank on Google.
- Exclusive Bonuses for Attendees
Bonus for All Participants
- Free Keyword Clustering Template (Excel/Sheets)
- SEO Toolkit List (Free & Paid Tools 2025)
- Framework for Competitor Analysis (Excel template)
You may quickly implement SEO tactics to your ownwebsites with the aid of these readily available resources.
About the Speaker
Monisha – SEO Manager & Trainer
Monisha is a highly experienced SEO manager and trainer with 7+ years of expertise in the digital marketing industry. She has successfully handled numerous projects across diverse industries, helping businesses improve their online visibility, organic traffic, and conversions.
As a mentor, she has guided students and professionals in mastering SEO strategies, blending real-world project insights with proven frameworks. Known for her practical teaching style and hands-on approach, Monisha focuses on making SEO concepts easy to understand while connecting them directly to live projects and industry applications.
Her strong track record in delivering results and passion for empowering the next generation of digital marketers makes her a trusted name in the SEO training space.
Final Thoughts
SEO knowledge can lead to successful jobs, freelance opportunities, and company growth.But in order to achieve, you need the proper direction and useful ideas, not just a bunch of old articles or YouTube tricks.
This free masterclass is your chance to learn SEO the smart way in 2025.
Invite any friends, colleagues, or teammates who may benefit from this session.Let us work together to discover SEO's future.
Missed the Event? Watch the Full Session on YouTube!
Our exclusive FREE masterclass on "How SEO Works on Your Website" is now available to watch online.
Tap the link below to gain insights, tips, and proven strategies shared by industry experts!
Watch the Full Masterclass on YouTube
